SOLICITATION NOTICE
R -- Health Care Marketing of AHRQ Patient Safety Products and Tools
- Notice Date
- 12/29/2008
- Notice Type
- Presolicitation
- NAICS
- 541613
— Marketing Consulting Services
- Contracting Office
- Department of Health and Human Services, Agency for Healthcare Research and Quality, Contracts Management, 540 Gaither Road, Rockville, Maryland, 20850
- ZIP Code
- 20850
- Solicitation Number
- 09-10012AHRQ
- Point of Contact
- Gayle Sunde, Phone: 301-427-1573
- E-Mail Address
-
gayle.sunde@ahrq.hhs.gov
- Small Business Set-Aside
- N/A
- Description
- The Agency for Healthcare Research and Quality (AHRQ) of the U.S. Department of Health and Human Services, will be soliciting proposals from firms which have the capability to assist in implementing health care marketing of patient safety products and tools for the Agency for Healthcare Research and Quality. Sources must have the capability to implement traditional product marketing methods, but especially in face-to-face and one-on-one site visits with the intent of changing behavior in clinical practice. The contractor must demonstrate experience in health care marketing. The contractor shall have the ability to reach out to health care providers by personal contacts. The contractor shall make one-on-one contacts with specified target audiences and follow-up site visits to highlight AHRQ's products, thereby influencing the adoption of improved patient safety practices. In the project’s implementation phase, field staff employed by the contractor would be expected to accomplish at least the following tasks: •Contact potential audiences by mail, telephone, or e-mail; •Arrange face-to-face meetings with appropriate personnel; •Travel to the potential audiences to present information on patient safety products with the intent of getting these products adopted and used to improve patient safety; •Provide technical assistance as necessary; and •Document successful implementation of AHRQ’s patient safety products. The following list of AHRQ patient safety products http://www.ahrq.gov/qual/errorsix.htm is intended to provide a core set of materials for implementation teams to use in outreach to health plan executives, officers of large health care organizations, and clinicians in group practices to encourage them to use the latest evidence-based resources and tools from AHRQ to change behavior among their staffs and ultimately among their constituents---consumers and patients. The North American Industry Classification System (NAICS) code that best describes the requirement is 541613. The small business size standard is $7 million. It is anticipated that 1 contract will be awarded for a period of approximately 18 months. Award is expected no later than May 30, 2009. In addition to the solicitation be available on this site, it also will be available for downloading from the internet on AHRQ’s website at www.ahrq.gov. It is the Offeror’s responsibility to monitor this site for release of the solicitation, download their own copy of the solicitation, and monitor the site for any subsequent amendments. Since it is not known who is downloading the solicitation, a bidders’ list will not be available. All responsible businesses may submit a proposal, which will be evaluated by AHRQ. It is estimated that the solicitation will be issued on or about January 9, 2009, with proposals due 45 days thereafter.
- Web Link
-
FedBizOpps Complete View
(https://www.fbo.gov/?s=opportunity&mode=form&id=b8f767035e28392411ed80ae60a9e95f&tab=core&_cview=1)
- Record
- SN01724839-W 20081231/081229214309-b8f767035e28392411ed80ae60a9e95f (fbodaily.com)
- Source
-
FedBizOpps Link to This Notice
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