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FBO DAILY ISSUE OF OCTOBER 16, 2004 FBO #1055
SOLICITATION NOTICE

U -- Airtime on AccentHealth CNN en Espansol

Notice Date
10/14/2004
 
Notice Type
Solicitation Notice
 
NAICS
515120 — Television Broadcasting
 
Contracting Office
Department of Agriculture, Food Safety and Inspection Service, Acquisitions and Agreements Section, 5601 Sunnyside Avenue, Mail drop 5230, Beltsville, MD, 20705
 
ZIP Code
20705
 
Solicitation Number
Reference-Number-OPAEO-04-0676
 
Response Due
10/25/2004
 
Archive Date
10/25/2004
 
Description
The United States Department of Agriculture (USDA), Food Safety and Inspection Service (FSIS) intends to noncompetively negotiate with WorldLink Media Sales, to provide airtime on AccentHealth CNN en Espanol. The proposed contract period will include the base year, with four one year option periods. The requirement is for consumer food safety education. The objective is to show video food safety education messages (provided by USDA-FSIS-FSES) aimed at general Hispanic markets. The audiences are patients in physicians' offices, watching TV monitors locked to AccentHealth CNN programming. USDA will run three:30 (30 seconds) spots each month in November, December, January on the Spanish Language Network--one spot per hour, every hour, for 3 months. Accompanying program guides will list USDA as a sponsor and promote the USDA MindBender, which we expect to focus on Listeria, a major concern to FSIS at this time and the subject of substantive outreach planning (consumer education). The Government antticipates conducting this acquisition in accordance with FAR part 12 Acquisition of Commercial Items and FAR part 13 Simplified Acquisition Procedures authorized under the test program in Subpart 13.5. No solicitation is available for this requirement. Interested concerns may submit a capability statement within 10 days after the posted date of this notice. All timely responses will be considered, however, a determination by the Government not to compete this requirement based upon the responses received is solely within the descretion of the Government. Responses should be addressed to the attention of the Contracting Officer referencing number OPAEO-04-0676.
 
Record
SN00694055-W 20041016/041014211627 (fbodaily.com)
 
Source
FedBizOpps.gov Link to This Notice
(may not be valid after Archive Date)

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